There’s no doubt, visual content is taking the social media world by storm. According to the study from M Booth & Simply Measured, visual content is by far driving more engagement than text content.
- When it comes to Facebook, videos are shared 12x more than text posts and links combined & photos are 2x more shared than text updates.
- Almost half of all posts on Tumblr are photos.
- Photo and video posts on Pintrest are referring more traffic than Twitter, LinkedIn & Google+.